Developed a cohesive digital and visual identity system that connects all Saru restaurants under one hospitality umbrella, emphasizing consistency, warmth, and craftsmanship.

Designed and developed a clean, dark-toned web experience for Wabi Sabi's two SF locations, bridging modern simplicity with traditional Japanese charm.

Designed a sleek, editorial-style website to showcase Chef Billy Kong's culinary philosophy, leadership, and projects across the Bay Area restaurant scene.

Partnered with Aappoint to design a sleek, high-trust digital platform for modern restaurants and diners. Focused on intuitive booking flows, responsive design, and a brand identity built for regional scale.

Created a modern, minimal site reflecting Saru's dynamic handroll concept. Balanced speed, intimacy, and craft through bold typography and cinematic visuals.

Created the visual identity and MVP design for a productivity platform that turns daily habits into growth through nature-inspired metaphors.

Directed the full visual campaign for "Dream Dimension" — including lyric video design, artwork, and brand rollout — which has reached over 200K views on YouTube. Combined surreal imagery and motion graphics to express the project's emotional depth and sonic atmosphere.

Built a new website and refined digital presence for San Francisco's award-winning sushi destination. Blended fine-dining elegance with everyday approachability.

Delivered a full rebrand and website revamp for a family-owned Thai restaurant, celebrating heritage through modern minimalism and warm palette choices.

Led the social media marketing and visual strategy for Mangrove Kitchen, crafting photo-driven campaigns that highlight Thai fusion flavors with warmth and authenticity. Focused on consistent brand tone and visual storytelling to drive engagement.

Founded and curated a motivational Instagram page focused on self-improvement and creative discipline. Grew an audience of over 1,000 followers through daily storytelling and minimalist visual design.