Intelligence in Vision, Passion in Execution.
We blend design, technology, and care to help ambitious brands stand out.
Sirasit
Founder of Sirux
SIRUX
Etymology
The name comes from Thai and its Sanskrit roots:
(Si / Sri) → Sanskrit śrī (श्री)
Radiance, prosperity, fortune. In Thai: “head,” “glory,” “leading.”
(Rux / Rak) → Sanskrit rāga (राग)
Passion, desire, attachment. In Thai: “love.”
A reminder to not just use my hands, but to work with head and heart.
Origin Story
This studio began with small client projects for restaurants in the Bay Area. Working in hospitality taught me how much details matter — how design, flow, and atmosphere shape the way people experience a brand.
From there, Sirux grew into working with startups in Asia, helping them launch ideas and connect with their audiences. Along the way, we started building our own software, tools designed to make business easier and creativity more tangible.
Philosophy
“We care about craft, clarity, and creating work that people actually feel.”
Whether it's a brand, a website, or a product, our goal is always the same: make something that works, and make it with care.
If you're building something worth believing in, we'd love to help bring it to life.
Let's work together →What we create
From strategy to delivery, we craft digital experiences that connect with people and drive results.
UX/UI DESIGN
Figma, Sketch Adobe XD, Protopie, Miro wireframing & UI/X
PRODUCT STRATEGY & PM
Roadmapping, Market Research, Agile Sprints, Risk Assessment
FULL-STACK DEVELOPMENT
Frontend, Backend, Databases, APIs, Testing & Deployment
DIGITAL MARKETING
SEO & SEM, Social Media, Content, Email Campaigns & Analytics
PRODUCT PHOTOGRAPHY
E-commerce, Studio Shoots, Lifestyle, Image Optimizing & Retouching
AI & DATA
Machine Learning, Analytics, Algorithms, Data Science & Insights
FeaturedProjects
Nara
Elevated dining experience
Complete rebrand and digital presence for a modern Japanese restaurant. Crafted a sophisticated identity that honors tradition while embracing contemporary design.
Verto
Fintech platform redesign
End-to-end platform redesign for a Southeast Asian fintech startup. Simplified complex financial workflows into an intuitive, accessible interface.
Kala Studio
Creative agency identity
Visual identity and portfolio website for a Bangkok-based creative studio. Bold typography and dynamic layouts reflect their innovative approach.
Bloom
Wellness app ecosystem
Mobile-first wellness platform connecting users with mindfulness practices. Designed for calm, clarity, and daily ritual building.
Timber Co.
Artisan furniture brand
E-commerce platform and brand identity for sustainable furniture makers. Showcases craftsmanship through rich imagery and storytelling.
Flux
Design collaboration tool
SaaS platform for distributed design teams. Built for seamless collaboration with real-time feedback and version control.
Each project is an opportunity to solve problems, tell stories, and create something meaningful.
Let's worktogether
Ready to bring your vision to life? We'd love to hear about your project and explore how we can help.
We typically respond within 24 hours
Phone
Monday–Friday, 9AM–6PM PST
Based in
San Francisco, California
Working with clients worldwide to create meaningful digital experiences that drive results.